Marketing and Branding Partnerships

Cause-Related Marketing Programs

Cause-related marketing is when your company and Mercy Ships form a partnership to market a product or service for mutual benefit. This can include trade promotions, on-pack promotions and in-store merchandising.

By publicly linking with Mercy Ships, you can provide customers with a credible incentive to select products or services that help poor people. This can help your company to:

  • Increase sales, press and PR coverage
  • Improve credentials as a socially responsible brand
  • Increase awareness of the launch of a new product
  • Increase long-term customer loyalty

Co-Branding Opportunities

 

We can offer opportunities to expand your audience by communicating to our extensive database via direct marketing, Supporter magazine, intranet, website, social media and events.

To discuss cause-related marketing opportunities please contact Alan Burrell, Managing Director, on alan.burrell@mercyships.org or 1300 739 899.

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Donate today to save lives

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